Learn what it takes to build a brand and establish yourself as a thought-leader in today’s ever-changing, digital world.
Building a Personal Brand by Gary Coupon
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About this course
For those that don’t know me, in my earlier days as a budding businessman and entrepreneur, I took my passion for wine and turned that into one of the biggest shows and channels on YouTube. That show landed me appearances on The Conan O’Brien Show, Ellen, CNN, etc. while amassing a social following of millions and establishing me as a “guru” (I’m not a guru) of sorts in the Social Media, Marketing, and Personal Branding worlds. From there, I became an early investor in platforms like Twitter, Tumblr, and Facebook and co-founded VaynerMedia, which is now a 600 person digital agency that represents the social presence of brands like Pepsi-Co, General Electric, and Anheuser-Busch InBev.
The biggest takeaway from my background is that I was able to take my passion and turn it into an actual career and I’d like to help you do the same.